Benefits of High-Quality Paint for Harsh New England Weather

New England is known for its dramatic seasonal shifts: blazing summer sun, salty coastal air, bitter cold, snow, ice, and everything in between. For homes in this region, exterior paint is not just about appearance. It is a first line of defense. Using high-quality paint can mean the difference between a home that weathers the elements gracefully and one that shows signs of damage after just a season or two.

Here is why premium paint products are a smart investment in harsh New England conditions.

1. Greater Flexibility and Adhesion

Quality paint is engineered to move with your home. As temperatures swing from subzero winters to hot, humid summers, materials like wood and fiber cement expand and contract. High-end paints have better binders and resins, allowing them to flex without cracking or peeling. Lower-grade products often cannot keep up with this movement, which leads to early paint failure (Sherwin-Williams, n.d.).

2. Better Protection Against Moisture

Moisture is a constant threat in this region. Whether it is driving rain, snow, sleet, or ocean mist, premium paints form a tighter, more durable seal that helps keep water out of siding and trim. This helps prevent rot, mold, and mildew while preserving the integrity of the structure underneath (U.S. Environmental Protection Agency [EPA], 2017).

3. Resistance to Fading and Discoloration

New England homes deal with intense sun in the summer and reflectivity from snow in the winter. Over time, UV rays break down pigments and can cause chalking or color fading. Higher-quality paints are made with fade-resistant pigments that hold up longer under harsh sunlight and weather exposure. This keeps your home looking fresh for years instead of just one or two seasons (Consumer Reports, 2023).

4. Mildew and Mold Resistance

Coastal humidity and shaded areas around a home create ideal conditions for mildew, algae, and mold growth. High-end exterior paints contain advanced mildewcide formulas that offer added protection, especially in areas that do not get much sunlight or that experience damp conditions throughout the year (EPA, 2017).

5. Fewer Repaints, Lower Long-Term Costs

While higher-quality paint may cost more per gallon, it lasts significantly longer. That means fewer repaints, less labor, and fewer disruptions over the life of the home. When you factor in the cost of prep, materials, and time, investing in quality paint upfront is often more economical in the long run. According to product testing, premium paints can last seven to ten years or more under the right conditions. Budget paints may show signs of failure in as little as two to three years, especially in a tough climate like New England (Consumer Reports, 2023).

Why We Use Only the Best

At Seacoast Brushworks, we have seen firsthand how homes suffer when shortcuts are taken. That is why we use only top-tier paint products and combine them with thorough prep work and expert application. Whether you are on the coast or farther inland, your home deserves a finish that will protect and perform in every season.

References

Consumer Reports. (2023). Best exterior paints of 2023. https://www.consumerreports.org/home-garden/paints/exterior/best-exterior-paints-a1078247085/

Sherwin-Williams. (n.d.). Why quality matters: The science of exterior paint. https://www.sherwin-williams.com/

U.S. Environmental Protection Agency. (2017). Moisture control guidance for building design, construction and maintenance. https://www.epa.gov/sites/default/files/2017-08/documents/moisture-control.pdf

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